The Wins You Didn’t Give Yourself Enough Credit For This Year
Dec 23, 2025
The Wins You Didn’t Give Yourself Enough Credit For This Year
Let's be honest. You probably started this year with a massive goal list, and right now you're mentally tallying what you didn't accomplish.
That client you wanted to land? Still on your prospect list. The course you planned to launch? Sitting in your draft folder.
But here's what we need to talk about: while you're busy beating yourself up over the big milestones you missed, you're completely ignoring the business wins for entrepreneurs that actually matter. The ones that changed your business and made you stronger.
This isn't about toxic positivity. This is about recognizing the real progress you made, because growth rarely shows up the way you expect it to.
Why Most Entrepreneurs Miss Their Own Progress
We're conditioned to celebrate only the big, flashy wins. The six figure launch. The viral post. The speaking gig that fills your calendar.
But business growth? It's built on smaller, quieter wins. The decision to finally raise your prices. The boundary you set with a demanding client. The week you posted consistently even though your analytics looked terrible.
Most service providers we work with can't name three meaningful wins from the past quarter. That's a problem. Because if you can't see your progress, you'll burn out chasing someone else's definition of success.
The Visibility Wins That Built Your Foundation
Remember January? When showing up online felt like shouting into the void?
You showed up consistently. Even on the days when your content got crickets, you posted anyway. That's building a body of work. That's demonstrating commitment to your audience.
You put yourself out there. You hit publish on posts that made you nervous. You commented on other people's content and started conversations.
You grew your digital footprint. Maybe your follower count didn't explode, but someone found your LinkedIn profile. Someone bookmarked your article. Someone screenshot your post to save for later.
These visibility wins don't show up on a revenue report, but they're the foundation of everything that comes next. We see this with our Expert Content Society members all the time. The person who commits to showing up for 90 days straight? They're the ones who land unexpected opportunities six months later.
The Mindset Shifts That Changed Everything
You made decisions this year that your past self wouldn't have made.
You got braver. You sent the pitch. You had the hard conversation with the client who wasn't respecting your boundaries.
You trusted yourself more. You stopped polling every Facebook group and started listening to your gut. You realized that you actually know what you're doing.
You became more resilient. Something didn't go as planned (shocking, we know), and instead of spiraling, you adjusted. You kept moving.
You questioned the hustle harder narrative. Maybe you finally admitted that working 60 hour weeks wasn't sustainable. Maybe you gave yourself permission to want both success and sanity.
The Revenue and Business Wins You're Discounting
Let's talk money and strategy.
You signed new clients. Maybe it wasn't the flood you hoped for, but you brought in paying customers. People trusted you with their time and money.
You raised your prices. Or you at least started thinking seriously about it. You realized your 2019 pricing doesn't match your 2024 value.
You refined your offers. You figured out what works and what doesn't. You stopped offering everything to everyone. You got clearer on who you serve and how.
You stabilized your income rhythms. Even if your revenue isn't where you want it, you might have noticed patterns. You started understanding your business cycles.
The Boundary and Lifestyle Wins That Protected Your Energy
This might be the category you're most likely to dismiss, but it's often the most important.
You protected your time. You stopped taking calls at 8 PM. You blocked off Fridays. You created pockets of space in your calendar.
You streamlined your work. You cut out a process that was eating your time. You automated something you used to do manually.
You said no with confidence. You turned down the project that wasn't aligned. You didn't discount your prices when someone pushed back.
We've worked with hundreds of coaches and consultants, and here's what we've noticed: the ones who build sustainable, scalable businesses aren't the ones who hustle the hardest. They're the ones who protect their energy and make strategic choices about where they focus.
The Consistency Wins That Compound Over Time
Consistency doesn't make for exciting content, but it builds businesses.
You followed through. You said you'd send a weekly email, and you mostly did. You committed to a content schedule and honored it more often than not.
You improved your rhythm. Your Monday routine got tighter. Your client onboarding got smoother. Your content creation process got easier.
You stayed in motion despite challenges. Life happened. Business got hard. And you kept going anyway.
Small improvements compound into remarkable results over time. Every week you showed up this year? That's part of the compound interest on your business growth.
What This All Really Means
Business growth isn't linear, and it rarely looks the way you planned.
You might have missed your revenue goal but finally figured out your niche. You might have lost a client but gained the confidence to charge what you're worth. You might have had your smallest launch ever but learned exactly what your audience actually needs.
All of that? Progress. Real, meaningful progress.
The entrepreneurs we work with in Expert Authority come to us because they've hit a plateau. When we help them map out their actual wins, something shifts. They realize they're not stuck. They're building something sustainable, one decision at a time.
Your Turn to Take Stock
Before this year ends, write down your wins.
Not just the revenue wins or the big client wins. All of it. The visibility wins. The mindset wins. The boundary wins. The consistency wins.
Write down the moment you finally articulated what you do in a way that made sense. The time you negotiated better terms with a client. The week you didn't check email on the weekend.
These aren't consolation prizes. They're the actual building blocks of a sustainable, profitable business.
You're not the same entrepreneur you were at the start of this year. You're stronger. You're clearer. You're more resilient.
That's worth celebrating. That's worth giving yourself credit for.
Because the wins you overlook today are often the foundations of the breakthroughs you'll experience tomorrow.
If recognizing your progress helped you see how far you've come, imagine what's possible with consistent support and strategy. Join Expert Authority, our 12 month hybrid mastermind program. You can learn more here: Expert Authority
