How to Build Your Personal Brand on Social Media

A Guide to Building the Brand of YOU for Coaches, Consultants, and Creatives

Significant changes happened when social media platforms came about. Suddenly, you can start building, engaging, and forming relationships with audiences and potential leads at scale. You can showcase your services, skills,  abilities, and expertise in a way that was never before possible. In turn, consumers have started changing how they decide whether to hire someone. Instead of just asking a friend for a referral, they have begun researching online and on social media to learn more about individuals and services before hiring.  

Let's face it; you need customers to be successful. Using social media and building your personal brand strategically can help you:  boost your authority, build relationships with more people,  generate leads, and close more sales. 

The main goal of this book is to help you gain clarity about your audience, business, and brand, which will allow you to close more sales and grow your business on social media.

I wrote this book, because it is the book I wish I had when I started.  I give the reader tangible exercises and ask questions to help you truly dig deep and gain clarity, along with actionable steps to grow your personal brand on social media platforms: LinkedIn, Instagram, Facebook.

"Business professionals and entrepreneurs often struggle with the notion of building their personal brand on social media. Your personal brand is how people perceive you online, and YOU have control over it. "How to Build Your Personal Brand on Social Media" is a step-by-step guide every professional needs to get started on social media. Evans explains in simple, actionable steps to help you get started wherever you might be in your journey.

With additional strategies and online resources, "How to Build Your Personal Brand on Social Media" is the ultimate resource with the knowledge and tools to help you build your personal brand on social media."